Technofriends

SpyFu allows you to look up any website domain and track how much it is spending on AdSense.Based on the results the tool also lets you see how the website ranks for each keyword, and which keywords it buys. The tool is quite useful for researching ad competitors and tracking their keyword dominance in the internet space.

In short, SpyFu is a website that allows you to “Spy” on your Google adwords competitors.  Spyfu runs over 2 million terms through Google every month and index the search results and advertisements that come back.  In addition, the service also does pricing lookups on all the terms they run. After a bunch of number crunching and roll ups, Spyfu can tell you what a domain or company is doing on Google.  The final ingredient is some category and industry mapping of those domains and companies. 

Unfortunately, Spyfu is no more free. However, Spyfu does offer a lot of subscription modes. The benefit as per them is with regards to the data set being searched for. When you subscribe, you have access to the entire SpyFu data set, not just the 5 or 10% you can see from on the free site.

Image: Spyfu for adwords and keyword tracking of competitors.

In addition to more raw data, you have access to a richer interface and more meaningful statistics.  

Also Read: [Adsense] Prevent your Competitors Ads from Showing up in your Website

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This entry was posted on Tuesday, March 24th, 2009 at 12:17 pm and is filed under Google, Tools. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.