Webtrends Analytics 9 Launched. (Adds New Features and iPhone Capability)
Webtrends has launched Analytics 9 with new features and iPhone capability. Analytics 9 primarily uses HTML, CSS and Javascript unlike the other analytic engines which use Flash, thus making it fully compatible with Apple iPhone. Interestingly, if you have Javascript turned off, Analytics 9 is able to downgrade itself without losing on the usability part.
Webtrends Analytics 9 is comprised of three primary feature areas:
1.) Insight Interface: No Instructions Necessary
The new Analytics 9 Insight interface combines numerous breakthroughs in data exploration and visualization, including:
RSS Overlays. Quickly determine how your web site is being influenced by other marketing investments by visually overlaying data from any RSS feed on top of trending web metrics. Overlays from Webtrends Social Measurement, for example, provide direct insight into the relationships between web site traffic and activity on enthusiast blogs, video channels and other interactive media.
Story View. Automatically converts data and metrics into non-technical narratives that provide written context that graphs and charts can’t. Narratives can be downloaded and shared as PowerPoint, Word, and other formats.
2.) Data-in, no Restrictions. Data-out, no fees
Live spreadsheets. Review web site metrics throughout the day in live spreadsheets that anyone can access. Create excel dashboards with live data in three easy steps.
Data collection. Uncover cross-channel trends and business opportunities by programmatically sending data from mobile applications, devices and any other standards-based source to Webtrends hosted collection service for processing and analysis alongside your web site traffic and other data.
Data Extraction. Populate widgets, dashboards and other applications with Webtrends data using the iron-clad, and no fee, Webtrends Web Services built with Representational State Transfer (REST) URLs and other web standards – or combine data from Webtrends and other business intelligence tools to create best-of-breeds solutions catered to your business.
3.) Powerful to the Core
Analytics 9 provides all of the core analytics features customers have come to depend on with Webtrends On Demand, including:
Unlimited scale, capacity. Distinct and fully redundant data collection, analysis and rendering help absorb even the largest spikes in traffic without system outages or lost data. Webtrends has never lost a byte of customer data.
Unmatched data flexibility. Unlimited dimensions and measures based on any attribute or parameter let you explore your data without restrictions or incurring extra charges.
No doubt, with the launch of Analytics 9, Webtrends is trying all it can to regain users and take the analytics hat back from Google.
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