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Yahoo Shutting down MyBlogLog in Jan 2010?

MyBlogLog, a service by Yahoo which essentially shows blog owners, readers and writers the face and profile information of other MyBlogLog users who visit the site. As per Marshall Kirkpatrick from RWW, Yahoo will shut down MyBlogLog by Jan 2010.

MyBlogLog was aquired for Yahoo in January 2007 for a price of 10 million dollars. It was originally developed by Cloudspace. The service currently has 275,000 registered blog subscriptions.

Yahoo! has let the service atrophy for years and will now put it to rest. To think that this service offered publishers and developers access to personal, demographic, taste and activity data of a website’s readers – and yet that offering has in the end gone no where – that’s downright crazy.

Earlier during the year, Yahoo killed Geocities in a bid to cut cost.

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This entry was posted on Wednesday, December 23rd, 2009 at 9:09 pm and is filed under Yahoo. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

3 Responses to “Yahoo Shutting down MyBlogLog in Jan 2010?”

  1. As if closing down geocities was not enough, yahoo brings down the curtain on another good service.

    I know that there are option to fill the gap created by mybloglog but it waists all the effort put in by blog authors.

    Lets see what all goes down the drain as companies resort to drastic cost cutting measures.

  2. Well, yeah. Yahoo has been on a spree of cost cutting measures under the new leadership. It has done a lot of it ranging from Job cutting to Shutting down Geocities and also forcing a shutdown for a week ( where its employees get unpaid leave). Hopefully shutting down MyBlogLog will be the last of it.

  3. “Hopefully shutting down MyBlogLog will be the last of it.”

    Yahoo 360: Yahoo’s blogging service. Dead.

    Yahoo Live: Yahoo’s video feed service. Dead. Closed before most of us even had a chance to hear of it.

    Jumpcut: Acquired start-up. Dead.

    Yahoo Briefcase. Dead

    Yahoo Auctions. Dead

    The last of it? This has become an established pattern of behavior. Yahoo gets a new toy, plays with it, and then throws it away.

    “Yahoo has been on a spree of cost cutting measures under the new leadership.”

    What manner of cost cutting is it when millions of the stockholder’s hard earned dollars are thrown away buying companies that are then shut down, in relatively short order in some cases?

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